Launch & Distribution
Audience
Founders and marketers preparing a launch without sending strategy notes to outside services.
Outcome
A launch path from announcement assets through tracked distribution and reuse.
Path
4 stages, 16 linked tools
Suggested order
Go in order if you can. Save or export anything worth keeping before the next step.
Build the launch
Draft page maps, launch copy, press context, social profiles, and share-ready previews.
Website / Page Map Planner
List the pages you think you need. This maps each one to its job, main CTA, where proof goes, what is missing for launch, and where to link next.
Launch Kit Generator
Turn your positioning into taglines, maker comments, press blurb, launch email, social posts, and a short checklist. One place, then ship.
Press / Media Kit Generator
Pull together boilerplate, facts, bio, ready to use quotes, and journalist FAQs into a press kit you can actually send. Exports Markdown.
Social Bio & Profile Pack Generator
Write bios for each network and for founder profiles from one core story. Keeps wording consistent so you are not rewriting everywhere.
Social Preview / OG Image Generator
Design your 1200x630 share image locally and preview how it looks, then copy the Open Graph and X tags to match. No upload needed.
QA and track
Prepare campaign links, QR assets, launch QA, and search snippets.
UTM Campaign Link Builder
Build UTM links with correct encoding and naming checks. Get a table and CSV you can hand to the team so tracking stays clean.
Branded QR + vCard Generator
Build a QR and vCard that match your brand, preview locally, then download PNG or SVG. No server render, just files you can use.
Launch Readiness QA Checklist
Score your launch across tracking, funnel, proof, support, press, and search. Surfaces blockers while you still have time to fix them.
SEO Snippet & Schema Pack Generator
Preview how your title and meta show in search, get a quick length and clarity check, plus canonical and JSON LD starters you can paste.
Distribute
Push the launch into outreach, community posts, event pages, and webinar assets.
Outreach Sequence Generator
Create launch emails, follow-ups, DMs, community posts, founder notes, and trust risk flags.
Community Launch Post Generator
Turn a launch announcement into Reddit, Slack, and founder community posts that lead with value, flag rule risks, and offer a softer ask when the direct pitch is too much. You get variants you can actually post. Exports Markdown.
Webinar / Workshop Promo Kit Generator
Build landing blurbs, email invites, reminders, social posts, and speaker bios for a webinar or workshop from one promise. Exports Markdown.
Event Landing Page Copy Builder
Outline a registration page from event name, promise, agenda, speaker proof, logistics, and FAQs so people know why to attend. Exports Markdown.
Follow up
Stretch launch momentum into recaps, content, and milestone updates.
Event Follow-Up & Repurposing Pack Generator
Turn one event recap into attendee and no show emails, social recaps, blog outlines, and a reuse checklist while details are fresh. Exports Markdown.
Content Repurposing Pack Generator
Stretch one solid article or note draft into newsletter, LinkedIn, X thread, video script, and carousel outlines. Same idea, adapted for each channel, not copy pasted.
Company Milestone Announcement Generator
Milestones are easy to overclaim. This turns your context, proof, and why it matters into a founder note, a public line, an internal note, and social posts that read credible. You decide what to celebrate and what is still unfinished, then export Markdown.
Related Workflows
Open one of these when this path is done but the work is not.
Content & SEO
Build organic content clusters, briefs, snippets, refreshes, internal links, and repurposed assets from positioning and proof. I tend to write the brief before the calendar because publishing without a cluster just creates cleanup later.
Partnerships, Community & Events
Find the right partners, shape joint campaigns and referral rules, then show up in communities and events without sounding like an ad. Moderation, ambassador briefs, and follow-up are part of the plan. I put partner fit before campaign planning because a weak fit makes even good co-marketing feel forced.
Brand System & Design Handoff
Turn founder beliefs into guidelines, DESIGN.md and visual tokens that survive a real handoff. We kept AI context separate so code reviewers can see what drifted.