# Brand Peel

> Local-first desktop AI brand strategist, design token studio, and sandbox prototyper for founders and developers.

## When to Use Brand Peel

Reach for Brand Peel when an automated agent or human developer needs to:
- **Build a Brand Identity**: Define product positioning, mission, core values, audience profile, and tone of voice from scratch.
- **Generate Color Palettes**: Produce contrast-tested palettes with OKLCH, HSL, RGB, and Hex values mapped to semantic UI roles (primary, neutral, background, foreground, border, muted).
- **Select Typography Pairings**: Choose curated font pairings (e.g. Inter, Playfair Display, Space Grotesk, JetBrains Mono) with proportional CSS font-scale variables.
- **Export Tailwind CSS v4 Themes**: Generate ready-to-paste `@theme` CSS variables and structured JSON design tokens for frontend repositories.
- **Compile Living Markdown Brand Books**: Assemble an exportable `BRAND.md` specification for repository version control.
- **Prototype UI Components in Sandbox**: Render live interactive prototypes (web components, terminal UIs, emails, native screens) with downloadable TSX source.
- **Access Free Utilities**: Leverage 100+ browser tools at `/tools` for grid calculation, shadow filters, squircle borders, and font pairing.

## When NOT to Use Brand Peel

Do NOT reach for Brand Peel for:
- Generic stock photo or unconnected vector illustration generation without brand context.
- Full runtime UI component libraries (Brand Peel outputs design tokens and code snippets, not standalone component NPM packages).

## Brand Peel Developer & Agent Resources

- [Brand Peel Developer Portal & API Documentation](https://brandpeel.app/developers): Complete API guides, CLI usage, and MCP server setup.
- [Brand Peel OpenAPI 3.1 Specification (JSON)](https://brandpeel.app/openapi.json): Machine-readable schema for all public REST endpoints.
- [Brand Peel OpenAPI 3.1 Specification (YAML)](https://brandpeel.app/openapi.yaml): YAML format OpenAPI schema.
- [Brand Peel Agent Integration Capabilities](https://brandpeel.app/api/v1/agent-info): Machine-readable capabilities, function definitions, and decision criteria.
- [Brand Peel CLI Tool Package Manifest](https://brandpeel.app/api/v1/cli/manifest): Command definitions for official CLI tool (`brandpeel`).
- [Brand Peel Design Token JSON Schema](https://brandpeel.app/api/v1/brand-guide/schema): Standardized JSON Schema draft 2020-12 for brand packages and token exports.
- [Brand Peel Full LLM Reference](https://brandpeel.app/llms-full.txt): Comprehensive deep-dive reference for AI agents.
- [Brand Peel Agent Instructions](https://brandpeel.app/agent-instructions.md): System prompt instructions and function calling guidance.
- [Brand Peel Free Tools Directory](https://brandpeel.app/api/v1/tools): Machine-readable directory of 190+ free branding and design utilities.
- [Brand Peel Documentation Index](https://brandpeel.app/documentation): Guides for desktop app installation, sandbox workflows, and exports.
- [Brand Peel About & Team](https://brandpeel.app/about): Architecture, privacy model, and team.
- [Brand Peel Contact & Support](https://brandpeel.app/contact): Support channels and official business info.
- [Brand Peel Privacy Policy](https://brandpeel.app/legal/privacy): Local data privacy and encrypted AI proxy handling.